212

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  • Handcrafted in the USA

    All ALT. Fragrances are proudly handcrafted with passion in Miami, Florida

  • Fully Recyclable Bottle

    We're reshaping the fragrance industry to benefit you and the environment. All ALT. Fragrances feature eco-friendly, fully recycable glass bottles.

  • Clean, Vegan & Cruelty Free

    Our products are vegan, cruelty-free, and made using 100% clean ingredients – all with prices slashed to affordable levels. Pick your favorite scent and make a positive impact today.

  • Free Shipping (on orders $75+)

Inspired by the latest fragrance 724, 212 serves as an alternative way to feel the New York City rhythm!

212 is NYC's area code and a code for this fragrance for a reason. A perfectly unisex scent that is fresh and clean while encompassing a modern and urban vibe.

Opening with a fresh blast of mandarin orange like a ray of sunshine over an urban landscape and then settling into a fresh urban accord of sophisticated white musk, sandalwood, and jasmine.


Notes 

Ingredients: 

ALCOHOL DENAT., WATER\AQUA\EAU, FRAGRANCE (PARFUM), BENZYL SALICYLATE, CITRONELLOL, GERANIOL, D’LIMONENE, GERANIOL

Disclaimer

ALT. FRAGRANCES COMPETES WITH THE DESIGNER BRAND. IT DOES NOT USE THEIR FRAGRANCES AND IS NOT ASSOCIATED IN ANY WAY WITH THE DESIGNER BRANDS OR THEIR MANUFACTURERES. ALL TRADEMARKS ARE PROPERTY OF THEIR RESPECTIVE OWNER. DESIGNER/BRAND NAME IS SOLELY USED FOR COMPARISON PURPOSES AND TO GIVE CUSTOMERS IDEA OF EACH FRAGRANCE CHARACTER AND SCENT ACCORDS. WE DO NOT PRESENT OUR FRAGRANCES TO BE EXACT COPIES. WE ARE IN COMPLIANCE WITH THE FEDERAL TRADE COMMISSION'S STATEMENT OF POLICY REGARDING COMPARATIVE ADVERTISING.  

1. What kind of fragrance are these?
ALT. Fragrances are pure perfumes, the strongest and longest-lasting scent available.

2. Where are ALT. Fragrances made?
All ALT. Fragrances are proudly handcrafted with passion in Miami, Florida, where each bottle meets high standards of quality.

3. Are ALT. Fragrances clean, vegan, and cruelty-free?
Absolutely! Our fragrances are vegan, cruelty-free, and made with 100% clean ingredients. Plus, with prices slashed to affordable levels, you can enjoy luxurious scents while making a positive impact.

4. How should I store my fragrance?
To maintain the quality of your fragrance, keep it in a cool, dry place away from direct sunlight. Proper storage ensures your scent remains vibrant. We’re reshaping the fragrance industry to benefit you and the environment with our eco-friendly, fully recyclable glass bottles.

Customer Reviews

Based on 84 reviews
77%
(65)
12%
(10)
5%
(4)
2%
(2)
4%
(3)
N
Nyala Werzberger
BEST REPLICA EVER!!!!

This is my second time purchasing from ALT after being introduced to the brand by a cab driver. He was smelling so good and I couldn’t believe he wasn’t wearing the original cologne. Every time I wear ALT I get multiple compliments allll day. The fragrances last all day. I even put it on my 6 year old son, who plays all day at school, but comes home smelling amazing just the same. I don’t think I’ll ever go back to spending so much on the original brand when I get the very same scent for way less. Thanks ALT!!!! You’re number 1 in my book!!!

A
Anonymous
212 - MFK BEST DUPE!

This perfume smells exactly like the MFK 724. I love it and it lasts pretty long during the day. I completely recommend getting it as the price is incredible. 🤍 10/10 recommend ALT!

A
A.C.
So Clean!

Its so precise to MFK and I smell so clean throughout the day. I love it!

S
Sarah L.
Very close to the MFK original!

I sampled the fragrance that 212 is duping (MFK's 724, their newest release) and instantly fell in love, but ooof, that price tag was hard to swallow! I frantically searched for a dupe and was overjoyed to find that ALT made one. I still have my small vial of 724 so I can compare the two. By comparison, the citrusy top notes on 212 dissipate a little faster, and in my opinion the longevity is a little weaker than in the original. But for this price I can afford to re-spray with abandon! I'm so so happy that I found this dupe and I'll be purchasing more bottles so I can keep them throughout the house and in every bag so I can refresh my fragrance. As far as the scent is concerned, it's just beautiful. A light, citrusy jasmine, perfect for spring and summer but it's still winter and I can't stop wearing it!

M
Monica High
Just like 724

I get so many compliments when I wear this fragrance. It smells just like 724 and it lasts all day.

A
Ashlea
Long lasting clean girl scent

This dupe is spot on. It’s an ultimate day time clean girl aroma that demands attention. It’s a long lasting scent. I’ve been enjoyed layering this one.

T
Tracy
212 is so fresh and so clean!!

This fragrance is a must have for any collector or anyone who loves to smell good and receive compliments, 212 smells very close to the original, has longevity great projection. Anytime I wear this fragrance I receive compliments. If you're interested in MJK 724 save your money and get 212 you won't regret it!

V
Valerie Lerebours
So good

I have 212 and had 724. It smells identical!! Smells amazing and fresh. Will definitely be buying more of the 212 when I run out

B
Brooke Polk
Love this one

Really clean smelling fragrance, long staying power.

A
AJ Crawford
212- super close dupe

Same as MFK, off slightly and I mean slightly. I love it though

ALT. VS OTHER FRAGRANCE BRANDS

Alt Fragrances
Your Designer Fragrance
On Average less than 1/3rd of the Price
Extrait de Parfum Oil Based Formula
100% Free from harmful ingredients
Clean, Vegan, & Cruelty Free
Recyclable Bottle
Fully Transparent, listing every ingredient used

Customer Reviews

Based on 84 reviews
77%
(65)
12%
(10)
5%
(4)
2%
(2)
4%
(3)
N
Nyala Werzberger
BEST REPLICA EVER!!!!

This is my second time purchasing from ALT after being introduced to the brand by a cab driver. He was smelling so good and I couldn’t believe he wasn’t wearing the original cologne. Every time I wear ALT I get multiple compliments allll day. The fragrances last all day. I even put it on my 6 year old son, who plays all day at school, but comes home smelling amazing just the same. I don’t think I’ll ever go back to spending so much on the original brand when I get the very same scent for way less. Thanks ALT!!!! You’re number 1 in my book!!!

A
Anonymous
212 - MFK BEST DUPE!

This perfume smells exactly like the MFK 724. I love it and it lasts pretty long during the day. I completely recommend getting it as the price is incredible. 🤍 10/10 recommend ALT!

A
A.C.
So Clean!

Its so precise to MFK and I smell so clean throughout the day. I love it!

S
Sarah L.
Very close to the MFK original!

I sampled the fragrance that 212 is duping (MFK's 724, their newest release) and instantly fell in love, but ooof, that price tag was hard to swallow! I frantically searched for a dupe and was overjoyed to find that ALT made one. I still have my small vial of 724 so I can compare the two. By comparison, the citrusy top notes on 212 dissipate a little faster, and in my opinion the longevity is a little weaker than in the original. But for this price I can afford to re-spray with abandon! I'm so so happy that I found this dupe and I'll be purchasing more bottles so I can keep them throughout the house and in every bag so I can refresh my fragrance. As far as the scent is concerned, it's just beautiful. A light, citrusy jasmine, perfect for spring and summer but it's still winter and I can't stop wearing it!

M
Monica High
Just like 724

I get so many compliments when I wear this fragrance. It smells just like 724 and it lasts all day.

A
Ashlea
Long lasting clean girl scent

This dupe is spot on. It’s an ultimate day time clean girl aroma that demands attention. It’s a long lasting scent. I’ve been enjoyed layering this one.

T
Tracy
212 is so fresh and so clean!!

This fragrance is a must have for any collector or anyone who loves to smell good and receive compliments, 212 smells very close to the original, has longevity great projection. Anytime I wear this fragrance I receive compliments. If you're interested in MJK 724 save your money and get 212 you won't regret it!

V
Valerie Lerebours
So good

I have 212 and had 724. It smells identical!! Smells amazing and fresh. Will definitely be buying more of the 212 when I run out

B
Brooke Polk
Love this one

Really clean smelling fragrance, long staying power.

A
AJ Crawford
212- super close dupe

Same as MFK, off slightly and I mean slightly. I love it though


Recently viewed

Customer Reviews

Based on 84 reviews
77%
(65)
12%
(10)
5%
(4)
2%
(2)
4%
(3)
N
Nyala Werzberger
BEST REPLICA EVER!!!!

This is my second time purchasing from ALT after being introduced to the brand by a cab driver. He was smelling so good and I couldn’t believe he wasn’t wearing the original cologne. Every time I wear ALT I get multiple compliments allll day. The fragrances last all day. I even put it on my 6 year old son, who plays all day at school, but comes home smelling amazing just the same. I don’t think I’ll ever go back to spending so much on the original brand when I get the very same scent for way less. Thanks ALT!!!! You’re number 1 in my book!!!

A
Anonymous
212 - MFK BEST DUPE!

This perfume smells exactly like the MFK 724. I love it and it lasts pretty long during the day. I completely recommend getting it as the price is incredible. 🤍 10/10 recommend ALT!

A
A.C.
So Clean!

Its so precise to MFK and I smell so clean throughout the day. I love it!

S
Sarah L.
Very close to the MFK original!

I sampled the fragrance that 212 is duping (MFK's 724, their newest release) and instantly fell in love, but ooof, that price tag was hard to swallow! I frantically searched for a dupe and was overjoyed to find that ALT made one. I still have my small vial of 724 so I can compare the two. By comparison, the citrusy top notes on 212 dissipate a little faster, and in my opinion the longevity is a little weaker than in the original. But for this price I can afford to re-spray with abandon! I'm so so happy that I found this dupe and I'll be purchasing more bottles so I can keep them throughout the house and in every bag so I can refresh my fragrance. As far as the scent is concerned, it's just beautiful. A light, citrusy jasmine, perfect for spring and summer but it's still winter and I can't stop wearing it!

M
Monica High
Just like 724

I get so many compliments when I wear this fragrance. It smells just like 724 and it lasts all day.

A
Ashlea
Long lasting clean girl scent

This dupe is spot on. It’s an ultimate day time clean girl aroma that demands attention. It’s a long lasting scent. I’ve been enjoyed layering this one.

T
Tracy
212 is so fresh and so clean!!

This fragrance is a must have for any collector or anyone who loves to smell good and receive compliments, 212 smells very close to the original, has longevity great projection. Anytime I wear this fragrance I receive compliments. If you're interested in MJK 724 save your money and get 212 you won't regret it!

V
Valerie Lerebours
So good

I have 212 and had 724. It smells identical!! Smells amazing and fresh. Will definitely be buying more of the 212 when I run out

B
Brooke Polk
Love this one

Really clean smelling fragrance, long staying power.

A
AJ Crawford
212- super close dupe

Same as MFK, off slightly and I mean slightly. I love it though