For him

Innocent

Regular price $29.00
/

Up to 35% OFF SITEWIDE. Use code: BFCM

Save up to 89% compared to designer scents.

Size
Regular price $29.00
/

Try it for 30 days, worry-free. Not in love? Return it for Store Credit.

In Stock

Ships out next day

Get any 3 Bottles for only $99
-- OR --
Bundle
Only $33 each
Bundle & Save
3 Bottles for only $99
$147.00 $99 SAVE 33%
Glad I Found ALT.

Innocent is an EXACT inspiration of Gucci Guilty! Compliments everywhere I go & it LAST ALL DAY!

- Gerson Umanzor
bought in 1 hour!
  • Handcrafted in the USA

    All ALT. Fragrances are proudly handcrafted with passion in Miami, Florida

  • Fully Recyclable Bottle

    We're reshaping the fragrance industry to benefit you and the environment. All ALT. Fragrances feature eco-friendly, fully recycable glass bottles.

  • Clean, Vegan & Cruelty Free

    Our products are vegan, cruelty-free, and made using 100% clean ingredients – all with prices slashed to affordable levels. Pick your favorite scent and make a positive impact today.

  • Free Shipping (on orders $75+)

Introducing "Innocent" by ALT. Fragrances, a contemporary reimagining inspired by Gucci's iconic Guilty Pour Homme. Designed for the new generation who embrace their individuality with audacity and passion, "Innocent" captures the essence of bold self-expression and the undaunted spirit of modern adventurers. Each note in this fragrance tells a story of liberation and the unbridled joy of living freely.

About "Innocent" Fragrance:

The Scent Profile:

  • Top Notes: Begin your journey with the vibrant, zesty twist of American Lemon, enhanced by the bold, exhilarating spice of Red Pepper. This stimulating start sets a dynamic tone, perfect for those who lead with courage and a zest for life.

  • Middle Notes: Dive into the heart of "Innocent," where a floral and aromatic blend awaits. Combining the delicate allure of French Lavender with the sweet, seductive touch of Moroccan Orange Blossom and the subtle sophistication of Italian Neroli, this bouquet captures the complexity of modern masculinity.

  • Base Notes: The fragrance settles into a deeply sensuous base of Haitian Vetiver and Alaskan Cedarwood, enriched with the earthy depth of Indonesian Patchouli. This robust foundation adds a layer of mystery and an irresistible allure, ensuring a lasting impression.

The Essence of "Innocent": "Innocent" by ALT. Fragrances is not just a scent; it's a proclamation of freedom and a celebration of personal identity. It's designed for those who defy expectations and declare their narrative on their own terms. With "Innocent," you wear a fragrance that complements the complexities of modern masculinity and the fearless pursuit of authenticity.

The ALT. Experience: Crafted with an emphasis on quality and a nod to heritage, "Innocent" combines classic elements with a modern twist. Our commitment to excellence ensures a fragrance that’s both timeless and contemporary, perfect for everyday wear and special occasions alike.

For the Bold and the Fearless: "Innocent" is for the man who is unafraid to live his truth, whose spirit cannot be confined. Embrace a fragrance that enhances your natural charisma and accompanies you on your journey of self-discovery and fearless expression.

Embrace your narrative with "Innocent" by ALT. Fragrances, where modernity meets tradition in a bold statement of independence.

Notes


 

Ingredients: 

ALCOHOL DENAT., WATER\AQUA\EAU, FRAGRANCE (PARFUM), LINALOOL, ALPHA-ISOMETHYL IONONE, CITRONELLOL, D’LIMONENE, CITRAL, BENZYL BENZOATE, BENZYL CINNAMATE, CINNAMIC ALCOHOL, COUMARIN, GERANIOL

Disclaimer

ALT. FRAGRANCES COMPETES WITH THE DESIGNER BRAND. IT DOES NOT USE THEIR FRAGRANCES AND IS NOT ASSOCIATED IN ANY WAY WITH THE DESIGNER BRANDS OR THEIR MANUFACTURERES. ALL TRADEMARKS ARE PROPERTY OF THEIR RESPECTIVE OWNER. DESIGNER/BRAND NAME IS SOLELY USED FOR COMPARISON PURPOSES AND TO GIVE CUSTOMERS IDEA OF EACH FRAGRANCE CHARACTER AND SCENT ACCORDS. WE DO NOT PRESENT OUR FRAGRANCES TO BE EXACT COPIES. WE ARE IN COMPLIANCE WITH THE FEDERAL TRADE COMMISSION'S STATEMENT OF POLICY REGARDING COMPARATIVE ADVERTISING. 

1. What kind of fragrance are these?
ALT. Fragrances are pure perfumes, the strongest and longest-lasting scent available.

2. Where are ALT. Fragrances made?
All ALT. Fragrances are proudly handcrafted with passion in Miami, Florida, where each bottle meets high standards of quality.

3. Are ALT. Fragrances clean, vegan, and cruelty-free?
Absolutely! Our fragrances are vegan, cruelty-free, and made with 100% clean ingredients. Plus, with prices slashed to affordable levels, you can enjoy luxurious scents while making a positive impact.

4. How should I store my fragrance?
To maintain the quality of your fragrance, keep it in a cool, dry place away from direct sunlight. Proper storage ensures your scent remains vibrant. We’re reshaping the fragrance industry to benefit you and the environment with our eco-friendly, fully recyclable glass bottles.

Customer Reviews

Based on 136 reviews
82%
(111)
15%
(20)
2%
(3)
1%
(2)
0%
(0)
A
Andre Addison
Innocent

Spot on . Almost exactly like Guilty. Great Purchase

M
M Gallagher
Fresh/ Alluring/ Confident

Innocent is a dupe for Gucci’s Guilty fragrance, and it is spot on! Upon first spray, it’s got a bold lemon pepper vibe. However it quickly softens with its deliciously sweet mid note. Finally, after about 20 minutes or so, the aroma rounds out to a seductive cedar/ vetiver. My husband wears it, and I like it very much. I could even wear it as I like fragrances that have an aroma of more than just a bunch of flowers. Innocent is very good for any season. I think it could be classified as unisex. It smells expensive, and it’s not overpowering.

S
Santiago Arcaute
Great smell

Good projection and very close to Gucci guilty original smell

D
Dulce Rosas
AMAZING!!!

Innocent smells sooo good!!! Smells pretty much identical to the original and lasts a lot longer. I’m ordering more as stocking stuffers!!!

S
Shawnree Martin
Just like the real one!

The fragrance is lovely, and lasts long! I get so many compliments on it. No one can tell it’s a replica at all!

M
Marie V-J
Although you can smell a high content of alcohol…

Once your passed the initial smell of alcohol, which I’m not gonna lie it’s pungent (But Not enough to get you drunk lol) the actual smell of the cologne is very pleasant and last a decent amount of time on the clothes. It’s very pleasant as a wife I liked it and hubby liked it too, so thumbs up mission accomplished. Will definitely give more scents a try.

A
Alexis Rodriguez
Good enough

Gucci guilty is one of my favorite fragrances. This is close enough and last at least 7 hours. My only complaint with the ALT brand is that it doesn’t project strong enough. It doesn’t leave that strong scent trail.

H
Hannah B.
His first little girlfriend!

Lawwwd help me! I bought this cologne for my 3 boys and also because I love smelling men's cologne (single mama, here). Long story short, my 12yr old son now has a little girlfriend because she loves the way he smells! This cologne changed his clothing choices (for the better), his relationship status and his attitude. Thank you ALT!

S
S.B.
Innocent

I bought this fragrance for my husband who used to wear Gucci Guilty and it’s identical to it. It smells so good and the scent lasts all day.

P
Phillip White
Great

Great smell!! Smells just like the real thing. It last a long time.

ALT. VS OTHER FRAGRANCE BRANDS

Alt Fragrances
Your Designer Fragrance
On Average less than 1/3rd of the Price
Extrait de Parfum Oil Based Formula
100% Free from harmful ingredients
Clean, Vegan, & Cruelty Free
Recyclable Bottle
Fully Transparent, listing every ingredient used

ALT Guarantee

At ALT, we believe in high quality and confidence. Our fragrances are handcrafted in Miami, Florida.

Not fully satisfied? Reach out within 30 days for a return or exchange.

1,500,000+ Happy ALT Customers

Customer Reviews

Based on 136 reviews
82%
(111)
15%
(20)
2%
(3)
1%
(2)
0%
(0)
A
Andre Addison
Innocent

Spot on . Almost exactly like Guilty. Great Purchase

M
M Gallagher
Fresh/ Alluring/ Confident

Innocent is a dupe for Gucci’s Guilty fragrance, and it is spot on! Upon first spray, it’s got a bold lemon pepper vibe. However it quickly softens with its deliciously sweet mid note. Finally, after about 20 minutes or so, the aroma rounds out to a seductive cedar/ vetiver. My husband wears it, and I like it very much. I could even wear it as I like fragrances that have an aroma of more than just a bunch of flowers. Innocent is very good for any season. I think it could be classified as unisex. It smells expensive, and it’s not overpowering.

S
Santiago Arcaute
Great smell

Good projection and very close to Gucci guilty original smell

D
Dulce Rosas
AMAZING!!!

Innocent smells sooo good!!! Smells pretty much identical to the original and lasts a lot longer. I’m ordering more as stocking stuffers!!!

S
Shawnree Martin
Just like the real one!

The fragrance is lovely, and lasts long! I get so many compliments on it. No one can tell it’s a replica at all!

M
Marie V-J
Although you can smell a high content of alcohol…

Once your passed the initial smell of alcohol, which I’m not gonna lie it’s pungent (But Not enough to get you drunk lol) the actual smell of the cologne is very pleasant and last a decent amount of time on the clothes. It’s very pleasant as a wife I liked it and hubby liked it too, so thumbs up mission accomplished. Will definitely give more scents a try.

A
Alexis Rodriguez
Good enough

Gucci guilty is one of my favorite fragrances. This is close enough and last at least 7 hours. My only complaint with the ALT brand is that it doesn’t project strong enough. It doesn’t leave that strong scent trail.

H
Hannah B.
His first little girlfriend!

Lawwwd help me! I bought this cologne for my 3 boys and also because I love smelling men's cologne (single mama, here). Long story short, my 12yr old son now has a little girlfriend because she loves the way he smells! This cologne changed his clothing choices (for the better), his relationship status and his attitude. Thank you ALT!

S
S.B.
Innocent

I bought this fragrance for my husband who used to wear Gucci Guilty and it’s identical to it. It smells so good and the scent lasts all day.

P
Phillip White
Great

Great smell!! Smells just like the real thing. It last a long time.


Recently viewed

Customer Reviews

Based on 136 reviews
82%
(111)
15%
(20)
2%
(3)
1%
(2)
0%
(0)
A
Andre Addison
Innocent

Spot on . Almost exactly like Guilty. Great Purchase

M
M Gallagher
Fresh/ Alluring/ Confident

Innocent is a dupe for Gucci’s Guilty fragrance, and it is spot on! Upon first spray, it’s got a bold lemon pepper vibe. However it quickly softens with its deliciously sweet mid note. Finally, after about 20 minutes or so, the aroma rounds out to a seductive cedar/ vetiver. My husband wears it, and I like it very much. I could even wear it as I like fragrances that have an aroma of more than just a bunch of flowers. Innocent is very good for any season. I think it could be classified as unisex. It smells expensive, and it’s not overpowering.

S
Santiago Arcaute
Great smell

Good projection and very close to Gucci guilty original smell

D
Dulce Rosas
AMAZING!!!

Innocent smells sooo good!!! Smells pretty much identical to the original and lasts a lot longer. I’m ordering more as stocking stuffers!!!

S
Shawnree Martin
Just like the real one!

The fragrance is lovely, and lasts long! I get so many compliments on it. No one can tell it’s a replica at all!

M
Marie V-J
Although you can smell a high content of alcohol…

Once your passed the initial smell of alcohol, which I’m not gonna lie it’s pungent (But Not enough to get you drunk lol) the actual smell of the cologne is very pleasant and last a decent amount of time on the clothes. It’s very pleasant as a wife I liked it and hubby liked it too, so thumbs up mission accomplished. Will definitely give more scents a try.

A
Alexis Rodriguez
Good enough

Gucci guilty is one of my favorite fragrances. This is close enough and last at least 7 hours. My only complaint with the ALT brand is that it doesn’t project strong enough. It doesn’t leave that strong scent trail.

H
Hannah B.
His first little girlfriend!

Lawwwd help me! I bought this cologne for my 3 boys and also because I love smelling men's cologne (single mama, here). Long story short, my 12yr old son now has a little girlfriend because she loves the way he smells! This cologne changed his clothing choices (for the better), his relationship status and his attitude. Thank you ALT!

S
S.B.
Innocent

I bought this fragrance for my husband who used to wear Gucci Guilty and it’s identical to it. It smells so good and the scent lasts all day.

P
Phillip White
Great

Great smell!! Smells just like the real thing. It last a long time.